Friday, January 23, 2015

2015 Beer Release Calendar

I just had to share this link!


2015 Craft Beer Release Calendars


You scroll down to the brewery and see the releases for the year 2015 and when they will be released.  Most of the major players are represented.

Thanks PorchDrinking.com!


Monday, January 5, 2015

Have You Abandoned Jim Koch?

I was reading an article Wasted: How the craft-beer movement abandoned Jim Koch.  The article made a point which has me thinking:

The market’s coveted demographic of 21- to 27-year-olds—the ones driving growth in this trend—are spoiled: They've never known a world in which Sam Adams did not exist. This is the first generation to regard Sam as their father’s (or, God forbid, their grandfather’s) beer.

Dang, that is kind of scary ... and yet true.  Even though I am double the coveted demographic age, I do represent a group of beer drinkers who are always looking for the next unique brew to try and then to move on to the next unique beer.  In the end, that creates a craft beer bubble that will pop. Not really sure what the best move to make on this matter is.

Do you have any ideas?